Traffic Filtering lets you exclude certain traffic events from your campaign reports, helping you maintain cleaner data and gain more accurate insights into campaign performance.
Accessing Traffic Filtering
- Log in to your ClickFlare account.
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Click the gear icon in the top corner to open the Settings menu.

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In the Settings List, select Traffic Filtering (located just above Collaboration Area).

Adding a New Filtering Rule
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Click Add Filtering Rule on the right-hand side.

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Give your new rule a descriptive name.
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Click Add Condition to start defining the traffic you want to exclude.
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Select the specific conditions (e.g., traffic source, device type, IP address, or other parameters).
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Click Apply to save the condition.

Managing Your Filtering Rules
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Edit existing conditions anytime by clicking on the rule.
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Delete or reset rules as needed.
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Toggle rules on/off without losing your configurations.
Once you’re satisfied with your conditions, click Save. Your rule will now actively filter traffic from campaign reporting.
Congrats, you have just added a new traffic filtering rule!
You can view the filtered visits/clicks/conversions in their dedicated column.

You can also view them in the logs by enabling Show Filtered Events.
