Sedo Integration Guide

Integrating Sedo as a Revenue Stream and getting intraday and confirmed revenues automatically reported to ClickFlare.
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Written by ClickFlare
Updated 2 months ago

To add a Sedo integration to your ClickFlare account, begin by accessing the Integrations Menu, found in the Settings Menu (gear icon).

  • Under Revenue Stream Integrations, click Add Integration.

Note: Have your integrations' connection info ready before proceeding to connect it with ClickFlare.
  • After having named your integration and selected Sedo from the list of integration types, time to add your Sedo account's details. 
  • Your username, password, your Partner ID and your Sign Key
  • Select the custom conversion you want to attribute the conversion event to.

    To learn how to add a custom conversion in ClickFlare, follow our article here.
  • Then select the Click ID that is passing back the info to Sedo. Make sure to specify the right ID, be it Sub ID 1, 2 or 3.
  • Once done, click on Save and your Integration with Sedo will have been completed. 
For a more detailed explanation of this guide, follow the video below.


Useful Example

Following the integration video, below you may find an example of how your Sedo links should be configured in ClickFlare.

So, we have the following domain sedo-parked.domain parked on Sedo and we want to drive paid traffic to it. But, before doing so we need to make sure we are passing the right tracking information to it in order to be compliant with Sedo's rules, as well as fulfill the integration requirements.

A properly built offer URL for Sedo should look like this:

https://sedo-parked.domain?sub1={cf_click_id}&sub2={trackingField11}&sub3={trackingField1}|{trackingField2}|{trackingField4}|{trackingField6}&network=outbrain&site={trackingField3}&adtitle={trackingField5}&kw1=best+life+insurance+quote&kw2=find+best+life+insurance+quote&kw3=best+life+insurance+quotes+in+your+area&kw4=life+insurance

As you may notice we are passing the following tracking information through the URL parameters.

Parameter Token Description
sub1 {cf_click_id} ClickFlare's Unique click ID
sub2 {trackingField11} Traffic source tracking value
sub3 {trackingField1}|{trackingField2}|{trackingField4}|{trackingField6} Concatenated traffic source tracked values.
network {traffic_source} Name of the traffic source
site {trackingField3} Name of the site
adtitle {trackingField5} Title of the Ad

According to SEDO's documentation, network name, site and adtitle are all three required values.

On the sub ids, we can pass all the data we want in order to keep track of the results of our campaigns. These data can be passed using ClickFlare tokens.

These tokens correspond each to a specific value specified in the traffic source configuration. 

Pro Tip! 

When creating campaign links for Search Arbitrage campaigns, make sure to create separate links for each traffic source you are going to use to send traffic to. By doing so you can make sure each traffic source is passing the right tracking information correctly.
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