NewsBreak is a local news app that features its own advertising platform. This guide explains how to track traffic from NewsBreak using ClickFlare.
What you'll need for the integration:
- An active ClickFlare account.
- An active NewsBreak account.
- An offer, and optionally, a landing page.
- A creative.
With these ready, follow the steps below.
Step 1: Set Up a Campaign in ClickFlare
A. Create an Affiliate Network (Optional)
If needed, create an affiliate network element. Refer to the "Adding an Affiliate Network" guide for details.
B. Create an Offer Element
Create your offer element. Instructions are available in the "Creating an Offer" article.
C. Create a Lander Element (Optional)
If you have a landing page, create a lander element. See the "Adding a Landing Page" guide for help.
D. Create a Traffic Source Element
ClickFlare offers a preconfigured NewsBreak traffic source template, simplifying the setup:
- Navigate to the Traffic Sources section in ClickFlare.
- Click the + New button.

- Choose the NewsBreak template from the list.

- Adjust any settings in the New Traffic Source form if necessary, then click Save.

E. Create a Campaign
To create a new campaign, follow these steps:
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Go to the Campaigns section in ClickFlare.
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Click the + New button.

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In the New Campaign form, select your Workspace.
- Enter a name for your campaign.
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From the Traffic Source dropdown, choose the NewsBreak traffic source you created.
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(Optional) Set a cost model.

- Click the Next button.
- (Optional) In the destination tab, select the lander you created previously from the Landers dropdown.
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Choose the offer you created from the Offers dropdown.

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Click Save.
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Copy the campaign URL by clicking the Copy button next to it and paste it into any text editor for later use.
Step 2: Create a Campaign in NewsBreak
- In NewsBreak, start a new campaign.
- Enter a campaign name and select your campaign objective. Click Save and Next.

- Set your targeting options, then click Save and Next.

- Configure your ad settings, paste the ClickFlare campaign URL into the Landing Page URL field, and click Save.

Step 3: NewsBreak Traffic Source Postback Setup (ClickFlare)
- In NewsBreak, go to Tools > Event Management.
- Select Web Events and click Create/Test Web Event.

- Name the event, choose Conversion Event, and select Postback as the event tracking type.

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In the “How to set up NewsBreak with ClickFlare Tracker” section, copy the URLs provided there. These are your Traffic Source postback URLs for NewsBreak.

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In ClickFlare, go to Traffic Sources and edit the NewsBreak traffic source template. Enable the toggle for Traffic Source Postback URL.

Once enabled, a ready-to-use postback URL will be generated. Copy it and store it somewhere so you can edit it later if needed (for example, to adjust event_type or other parameters).
Example NewsBreak Postback URL:https://business.newsbreak.com/tracking/attribute?callback={external_id}&event_type=complete_payment&nb_value={payout} -
When configuring your NewsBreak postback URL, make sure to map your ClickFlare conversion events that you are logging on CF.

Following these steps ensures that you can effectively track your NewsBreak campaigns using ClickFlare, providing you with the data needed to optimize your advertising efforts.
You can also refer to the NewsBreak guide.
Troubleshooting
To verify that events are being sent correctly to NewsBreak, go to Logs → Postback Status, then filter by campaign or traffic source. You can review the status codes there to ensure everything was passed successfully.
